The NOW Massage, a growing franchise disrupting the wellness space with high quality, affordable massage services in an inspired setting, will open its Las Colinas location in Irving on Tuesday, Aug. 6. The boutique, located at 5228 North O'Connor Boulevard, Suite 120, will be owned and operated by area resident Mike Wilmoth. The new boutique is the eighth Dallas-area location, in addition to The NOW Massage boutiques currently open in Preston Forest, Lower Greenville, Oak Lawn, Southlake, Frisco, Plano and Fort Worth.
“After building a loyal following of guests and Ritual Members at our Preston Forest boutique, we look forward to introducing Irving to The NOW’s menu of customizable massages, monthly memberships and nourishing products,” said Franchise Owner Mike Wilmoth, who also owns and operates The NOW Massage Preston Forest.
For the boutique’s grand opening week from Tuesday, Aug. 6 to Tuesday, Aug. 13, all massage bookings will receive a complimentary enhancement. Guests can choose from two of The NOW’s best-selling signature add-on treatments to amplify their therapeutic massage including: Hemp Calm Balm, a cooling peppermint salve elevated with the calming benefits of broad spectrum hemp to target sore muscles, or Herbal Heat Therapy, in which heat packs are used on the neck and back during treatment to provide a deeper sense of relaxation.
The NOW’s Ritual Membership offers guests an opportunity to make massage a part of their monthly or bi-monthly self-care routine with packages that include savings on massages, roll over credits, perks and more. The first 50 guests to join as a Ritual Member will receive a complimentary curated gift bag filled with a selection of best-selling products from the Nourish, Scent and Room by The NOW’s collection.
To schedule an appointment for a massage at The NOW Las Colinas, guests can book online, download The NOW app or call 972.431.0991.